Privacy Policy – Loyx.se

1. Who we areLink to this section

Loyx is operated by Loyx AB (org. no. 559501-6600), based in Stockholm, Sweden. Loyx AB is responsible for the personal data processed through this website.
Our website address is: https://www.loyx.se

We care about your privacy and process personal data in accordance with applicable data protection legislation (GDPR).

2. What personal data we collectLink to this section

We only collect personal data that you provide to us yourself or that is created automatically when you visit our website.

2.1. Booking a demoLink to this section

When you book a demo in our booking calendar, Cal.com collects the details the booking form asks for, such as your name, email address and the time you choose, and shares them with us so that we can hold the meeting.

2.2. Emailing usLink to this section

When you email us, we receive your email address and whatever you choose to write, and use them to reply to you.

2.3. Technical dataLink to this section

When you visit the website, our hosting provider processes technical data such as your IP address and browser type to deliver the pages and keep the site secure.

2.4. Cookies and analyticsLink to this section

We do not use analytics or marketing cookies. Read our cookie policy for details.

3. Why we collect the dataLink to this section

We use your data for the following purposes:

• To reply to your emails and other inquiries
• To schedule and hold demo meetings
• To keep the website working and secure

We do not use personal data for marketing without your consent.

4. How long we keep your dataLink to this section

• Emails and inquiries: Kept for up to 12 months so that we can follow up on our communication.
• Demo bookings: Kept for as long as needed to hold and follow up on the meeting, and no longer than 12 months.
• Cookies: Kept for the periods listed in our cookie policy, or until you clear your cookies.

We do not keep personal data longer than necessary.

5. Who we share your data withLink to this section

We do not share your personal data with any third party for marketing.

We use trusted service providers for:

• Web hosting (Vercel)
• Demo bookings (Cal.com)

These providers may only process data on our behalf and comply with GDPR.

We never sell your data.

6. Your rights under GDPRLink to this section

You have the right to:

• Request a copy of the data we hold about you
• Request correction of inaccurate data
• Request that we erase your data
• Object to certain processing
• Request restriction of processing
• Withdraw your consent to cookies at any time
• Lodge a complaint with the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, IMY)

To exercise any of these rights, contact us at: info@loyx.se.

7. SecurityLink to this section

We take reasonable technical and organizational measures to protect your data against loss, misuse and unauthorized access.

8. Where your data is processedLink to this section

Some of our service providers may process personal data outside the EU/EEA, for example in the United States. When that happens, we make sure your data is protected by the safeguards the GDPR requires, such as the European Commission's standard contractual clauses or the EU–US Data Privacy Framework.

9. Contact informationLink to this section

Loyx AB
Email: info@loyx.se
Address: Hemmesta Dalväg 54, 139 30 Värmdö
Stockholm, Sweden